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TalkTalk added 36,000 new broadband customers

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Around 36,000 new broadband customers have been added by TalkTalk. Thus, the customer base of TalkTalk is now more than 4.15 million which is almost double the 15,000 new customers which were added by them in the previous three months. It also raised revenue by 29% since the same time last year,  because of the addition of Tiscali broadband in July 2009. AOL Broadband is also owned by the company.
Charles Dunstone, chief executive officer, said: “TalkTalk Group’s brand profile, value for money proposition, and customer service have continued to generate real momentum in the market, attracting 36,000 net new broadband customers during the quarter and taking the base to 4.15 million.
“We are now confident that our base at the end of the current financial year will be towards the top of our existing 4.1 million to 4.2 million guidance range. The Tiscali integration remains well on track to create a highly efficient platform for providing our customers with excellent value and service.”

In the first week of January, TalkTalk started shifting Tiscali customers to its own packages thus providing the Tiscali broadband-only customers with a home phone and broadband bundle without paying any extra monthly cost.

Although, it added the customers who can not shift to the TalkTalk bundle. They would find an increase in their broadband-only package from £14.99 a month to £19.99 a month.

Michael Phillips, Broadbandchoices.co.uk product director, said: “Despite the poor economic climate, TalkTalk’s great value bundles continue to attract new customers. With 8Mb broadband, a 40GB download allowance and a free wireless router, as well as evening and weekend UK landline calls and line rental all for just £18.48 a month, it’s a hard deal to beat.

“TalkTalk also offers Boosts that can push your broadband up to 24Mb, double your download allowance or add Internet security for three PCs, as well as home phone options. It also launched a new high-end 24Mb Broadband package at the end of 2009,” he added. “TalkTalk Pro comes with a massive 80GB download allowance, a free wireless N router and anytime landline calls for just £14.99 a month.”

Free broadband – revolutionary deals from TalkTalk

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Recently awarded the ‘Best Value for Money for Bundled Services, TalkTalk has emerged as one of the most decisive Internet Service Providers in the UK. It is able to offer some of the cheapest broadband offers available today because it has it’s own local loop unbundled (LLU) network. I have been overawed by the fact that inspite of providing very economic packages, Talk Talk has been consistently improving it’s reputation with excellent customer services.

TalkTalk also spearheaded the revolutionary “free broadband” movement in the market which was a massive success with it’s cheap broadband packages. All those who want a new connection can avail this deal which is valid until 24′th August, on all new online orders with savings worth £19.47 on their bills. This deal offers a speed of upto 8MB which I think is very decent considering the fact that it’s not being charged. Also I am not a very heavy downloader and my occasional endeavour is restricted to the downloading of a few songs and a couple of movies per month. So the liberal 40GB monthly download allowance that is included in the deal should suffice all my needs. Still if someone thinks that this limit doesn’t meet up to his/ her needs he/ she can opt for boosts that offer a doubled download allowance, speeds of up to 24Mb and internet security for the PCs and which come for a modest £ 2 per month. Moreover TalkTalk also provides the wireless broadband router absolutely free along with this deal as well as unlimited evening and weekend calls to UK landlines . So a very good deal has just got even better.

TalkTalk to promote low priced broadband deals with the upcoming ad campaign

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Known for it’s cheap broadband services, TalkTalk is all set to assist the users further with the useful multi-million pound advertising campaign which will highlight the utility of the broadband schemes. In addition to this, the campaign will also focus on the affordable prices that the provider offers.

The proposed advertisements are going to reach the people through all the possible mediums of print media as well as electronic media. It simply means, one can get complete information on the schemes with the help of newspaper or by viewing TV spots. Moreover, TalkTalk is also gearing up to come up with modified website along with the advertising campaign.

According to an ad agency, CHI, the upcoming commercials will be focused on ‘light graffiti’. It is set against the night time and has backdrops across Britain, including Whitehall, Primrose Hill, Brighton beach and Canal Street in Manchester.

The broadband provider wants to highlight it’s bright and innovative ideas about the wide range of products. Apart from this, TalkTalk is all set to put before the users it’s other plans so that they get benefited by low bills and better mobile phone services. To inform more and more users, the company will highlight it’s ideas with a manifesto also.

In addition to this, the policy document of TalkTalk pays much attention on the brand’s effort, which actually makes the lives of the users much simpler by ensuring fast broadband connections.

According to Olivia Streatfeild, marketing director at TalkTalk, customers look for that mobile phone and broadband company which equips them with quality services at the affordable prices.

He went on describing the new campaign and said,” Our new campaign focuses on the bright ideas we already have – like free local calls for millions of our customers, ensuring your family is safer online, and making our Essentials package the richest in the market – and underlines our intention to keep innovating in these areas over the coming months.”

The Essentials package provided by the provider does not put extreme pressure on the users’ pocket as it costs £6.49 per month for the period of 18 months. Under this plan, the users will get to enjoy broadband connection of up to 8 GB which permits monthly usage of 40 GB along with the free UK landline calls during evenings and weekends.

To provide better and cost-effective services to the users, the users can add more to their packages with add-ons which are called Boosts. It only costs £4 each extra but in turn ensures enhanced security services and fast connections.